STEVE BLOOM is an award-winning wildlife photographic artist who produces ground-breaking images with his innovative approach to photography. Described by Professional Photographer Magazine as a 'photographer at the leading edge who sets the agenda for the future', he produces awesome images with a wide popular appeal.

Born in South Africa in 1953, he first used the camera to document life in South Africa during the 1970's. He moved to England in 1977 where he co-founded one of London's leading photographic special effects companies. With the use of pioneering digital techniques, he quickly built up a world-wide client base and worked on many prestigious campaigns, including the official posters for the 1992 Barcelona Olympic Games.

After many successful years servicing the advertising industry, he decided to embark on a totally new career as a wildlife photographer. Shortly afterwards he won the prestigious IPC Power of Photography Award as well as the Mitsubishi Digital Imaging Award, both of which recognise excellence in creative and technical fields. His wildlife pictures appear worldwide on calendars, posters, advertisements, cd covers, and a host of other products. His work is frequently featured in photographic publications and he has contributed articles to the British Journal of Photography.

He usually sets his own assignments, confident that images produced from the heart will ultimately be rewarding. When not travelling the world photographing wildlife, he works in his high-tech digital studio where he sometimes spends long periods fine-tuning individual images before printing them.